Remote Digital Marketing Specialist at Tranter IT Infrastructure Services Limited (TITIS)

Digital Marketing Specialist
Nigeria
February 17, 2025
₦200000 - ₦300000 / month
Full Time
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Job Description

About Tranter IT Infrastructure Services Limited (TITIS)

Tranter IT Infrastructure Services Limited (TITIS) is a prominent ICT services and solutions provider, originating as a spin-off from Tranter International Company, which was established in November 1989. Headquartered at 3/6, Alhaji Adejumo Avenue, Ilupeju Industrial Estate, Lagos State, Nigeria, TITIS specializes in delivering unified technology solutions tailored to address diverse business challenges. Their comprehensive suite of services encompasses IT infrastructure management, Internet of Things (IoT) solutions, software services, enterprise IT support, IT security, and outsourcing. With a commitment to enhancing business operations through innovative technology, TITIS has solidified its reputation as a trusted partner for organizations seeking to optimize their IT environments.

Job Details

TITIS is actively seeking a dynamic and results-driven Digital Marketing Specialist to join their team remotely. This role is pivotal in executing innovative marketing strategies aimed at promoting the company’s products and services. Ideal candidates are young professionals eager to advance their careers in digital marketing by engaging in diverse campaigns that enhance brand visibility, drive website traffic, and acquire new customers.

Location

This position is fully remote, allowing candidates from various locations within Nigeria to apply. The company’s headquarters are located in Lagos, but the remote nature of the role offers flexibility for the right candidate.

Job Type

This is a full-time, remote position. The successful candidate will be expected to dedicate standard working hours to fulfill the responsibilities associated with the role.

Key Responsibilities

The Digital Marketing Specialist will be responsible for a range of tasks, including:

  • Digital Campaign Management: Planning, executing, and optimizing paid advertising campaigns across platforms such as Google Ads, Facebook, Instagram, and LinkedIn.
  • Email Marketing: Developing and managing email marketing campaigns to engage and retain customers.
  • Content Creation: Creating engaging and SEO-friendly content for blogs, social media, and email campaigns, ensuring consistency in brand messaging across all digital platforms.
  • SEO Strategy: Conducting keyword research and implementing on-page and off-page SEO strategies to improve website visibility and ranking.
  • Website Analytics: Monitoring website performance and user behavior using tools like Google Analytics and recommending improvements based on data insights.
  • Social Media Management: Managing and growing the company’s social media presence by developing and executing strategies to increase engagement and followers.
  • Performance Tracking: Tracking and analyzing key performance indicators (KPIs) for campaigns, preparing regular reports, and providing insights to measure success and recommend adjustments.
  • CRM and Digital Tools Utilization: Using Customer Relationship Management (CRM) systems and digital marketing tools to manage and analyze campaign performance effectively.
  • Market Trend Analysis: Staying updated with emerging trends and technologies in digital marketing to ensure the company remains competitive in the industry.

Qualifications

Candidates interested in this role should possess the following qualifications:

  • Educational Background: A Bachelor’s degree in Marketing, Communications, or a related field.
  • Experience: 2-3 years of proven experience in digital marketing, with a strong understanding of various digital marketing channels and strategies.
  • Technical Proficiency: Proficiency in SEO, SEM, and PPC strategies, along with experience using marketing tools such as Google Analytics, HubSpot, Mailchimp, or similar platforms.
  • Analytical Skills: Strong analytical skills with the ability to interpret data to make informed decisions and optimize marketing efforts.
  • Communication Skills: Excellent communication and creative writing skills, with the ability to craft compelling content that resonates with the target audience.
  • Familiarity with CRM Platforms: Experience with CRM platforms and digital applications to manage customer interactions and data effectively.

Salary

The position offers a competitive monthly salary ranging from ₦200,000 to ₦300,000, commensurate with the candidate’s experience and qualifications. The expected start date for the role is immediate, providing an excellent opportunity for professionals ready to make a swift transition.

Link to Apply

Interested and qualified candidates are encouraged to forward their CVs to: recruitment@tranter-it.com, using “Digital Marketing Specialist” as the subject of the email. This application process ensures that your credentials are reviewed promptly by the hiring team.

Embarking on a career with Tranter IT Infrastructure Services Limited offers a unique opportunity to contribute to a forward-thinking company dedicated to leveraging technology to solve complex business challenges. If you meet the qualifications and are passionate about digital marketing, we encourage you to apply and become a part of our innovative team.