If you’re looking to rank your website, it’s important to know what tools are available and how they work. The following 10 tools to rank your site online will help you track your competitors and determine where your site is lacking in terms of SEO:

1. Ahrefs

Ahrefs is one of the most popular tools for SEO professionals. It can help you find out how your site is performing in search engines, which keywords are ranking for, and what your competitors are doing to rank well in search engines.

Ahrefs was founded by Lorne Anthony in 2004 and has been a leader in providing data-driven solutions to online marketers ever since. The company offers several products that all come together under one roof: an advanced analytics tool, an organic keyword research tool (which we’ll talk about next), as well as other features like backlink monitoring or link building software.

2. SERPWatcher

SERPWatcher is a free SEO tool that helps you track your rankings and keyword positions on Google and Bing. It also helps you track your competitors’ rankings and keyword positions on Google and Bing.

SerpWatcher provides several useful features such as:

  • Search Engine Position Tracking – This feature allows users to see where their website currently stands in terms of organic search results for specific queries, along with other important metrics such as domain authority (DA), PageRank score and more!


5 Ways to Quickly and Easily Learn SEO Effectively

3. Moz Pro

Moz Pro is a paid tool, but it’s worth the price tag. It’s one of the best tools for SEO out there and can help you with your website’s performance. Moz Pro has a lot of features that will make sure your site ranks high in search engines by using keywords in a way that makes sense for organic results.

Moz Pro also has an extension for Google Chrome which allows users to use their mouse or keyboard to crawl through pages on the web and check whether they’ve been indexed correctly by Google. This helps users find out if there are any errors with their sites’ code (like broken links), which can be fixed immediately so that users don’t get frustrated when trying something new only to find out later down the line what went wrong.”

4. Raven Tools

Raven Tools is a paid tool. It costs $99 a month, but it’s worth the money if you want to understand your site better.

Raven Tools will show you how many people visit your pages and where they are coming from. It also gives you insight into what people are searching for on Google, so that you can make sure that they don’t get lost in the search results when trying to find your site.

5. SEMrush

SEMrush is a paid tool that helps you with SEO, keyword research and competitive analysis. It gives you a lot of data about your competitors and their ranking position in Google search results.

SEMrush offers several tools for keyword research:

  • Keyword Research Tool – This tool lets you enter keywords into the field to see how they rank on Google’s search engine results page (SERP). The site shows whether there are any related searches or suggestions when entering a single word into the field.

  • Competition Checker – This tool allows users to check out what websites are ranking well for particular keywords based on their location within the country/province where they live or work in order to determine which ones might be worth targeting if we want our own website ranks higher than theirs!

6. SpyFu

  • SpyFu is a paid tool, but it’s worth the investment if you want to get serious about your competitive intelligence.

  • It provides keyword research and competitive analysis for both organic search and social media. This means that you can see what other sites are ranking for similar terms, so you can adjust your content accordingly.

  • The free trial is great if you don’t have much money or time to spend on SEO (social media optimization). You can use it as long as you want without paying anything extra!

  • If you’re running a small business or startup with limited resources, SpyFu might be all that’s needed for now—but keep an eye out for new features being added over time because this platform keeps getting better every year!

7. Rank Ranger

Rank Ranger is another great tool for keyword research. It provides you with keyword rankings, backlink analysis and more. This can be useful if you want to get an overview of your site’s SEO performance or find relevant keywords that need attention in order to rank higher on Google.

8. Alexa Web Traffic Tool

Alexa is a tool that measures the traffic of a site. It’s free and paid, depending on your needs.

If you’re not sure what you need to know about Alexa rankings, here’s an example: If your site has 2 million visitors per month and ranks in the top 1% of results for any keyword or phrase related to your niche, then it will show up as one of those “1%” results when other people search for that term. The higher up on the list you appear (and thus the more popular), the better chance there is that someone will click through from that page to yours!

9. Google Trends

Google Trends is a free tool that shows you how often a search term has been searched in Google over time. You can see the relative popularity of search terms over time, compare them to one another and get an idea about which ones are trending.

The main benefit of this tool is being able to see how popular your site’s content is compared to others’ websites on the same topic. This will help you understand if there’s room for improvement or if it’s already at its peak and needs some attention from visitors who don’t know what they’re looking for yet (which might be why they’re visiting other sites).

10. Accuranker

Accuranker is a tool that helps you find out the accuracy of your Alexa ranking. It will show you how much traffic your site gets from Google, Bing and Yahoo, as well as other search engines like Yandex and Baidu.

Accuranker is a free tool that can be used by anyone who wants to check their rankings online.


SEO Specialist vs SEO Writer: What’s The Difference

Some of these are paid and some are free.

As you can see, there are many tools available to help you rank your website. Some of these are paid and some are free.

Free tools are great for beginners because they’re easy to use and don’t require any payment upfront or ongoing fees. Paid tools offer greater accuracy and reliability than their free counterparts; however, they can be expensive if you’re not sure what kind of results you’ll get from using them in the first place.


Hopefully, you’re now armed with the tools and resources needed to create a powerful SEO strategy for your business. We’ve covered a lot in this article—from tracking keyword rankings from multiple sources and making sense of them all to using advanced services like Ahrefs or SERPWatcher that can improve on what Google throws up for you. If you want more details about any one tool mentioned above, just click on its name to learn more about it!